During this hands-on course participants will develop their writing skills through a combination of practical work allied with theoretical learning, broken down into easy-to-absorb sections that build up over the 3-day course. Whether you are writing to clients or to a variety of internal audiences, your writing style and content are vitally important and will make the difference between your message being a clear, efficient targeted success and a total failure. This course is designed for those who have some experience in business writing, but would like to raise their level and maximise the impact they make.
Course Level: Foundation Duration: 3 days Instructor: Seb Yarwood
Designed for you, if you are...
Looking to understand and develop robust professional practices for all aspects of business writing
Wishing to have the confidence that your written communications are attuned to your audience
An employee who wants to create the right positive impact in the most appropriate way possible
How we build your confidence
A blend of delivery styles and learning techniques including individual exercises, group exercises and case studies ensure that the training delivers variety and interest and a high level of interaction and hands-on practical involvement to assist all attendees in gaining the maximum advantage not only of the information provided and discussed, but fundamentally the confidence to take it away and utilise it on a daily basis.
The benefits from attending
By the end of the course you will feel confident to:
Write business correspondence appropriately and clearly, aligned to any formal protocol within your organisation
Use punctuation rules and tools that avoid grammatical errors
Write clear and meaningful memos, business letters, reports and emails
Use templates and formats used in correspondence within your organisation
Organise complex content into a logical sequence of ideas that can be communicated appropriately
Understand and use the correct layout for written communication to maximise impact
Understand and use concrete examples and visual aids in written communication to convey messages effectively
Topics
Writing principles
Written communication - use of clear, concise and accurate vocabulary